Among many other things during my time as Design Lead at High Alpha Innovation, I was often asked to design elements for the company's marketing and brand building efforts. This is a collection of a few of those elements.
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In response to an overwhelming demand by at least one very vocal employee, these High Alpha Innovation pocket tees were created for the company's Spring 2022 on-site. The on-site included a climbing trip where several employees repped their new gear.
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These graphics were designed to celebrate High Alpha Innovations second anniversary. I took inspiration from the traditional second anniversary gift of cotton, and decided to use soft, tactile textures to give these graphics a distinct feel.