Among many other things during my time as Design Lead at High Alpha Innovation, I was often asked to design elements for the company's marketing and brand building efforts. This is a collection of a few of those elements.
In response to an overwhelming demand by at least one very vocal employee, these High Alpha Innovation pocket tees were created for the company's Spring 2022 on-site. The on-site included a climbing trip where several employees repped their new gear.
These graphics were designed to celebrate High Alpha Innovations second anniversary. I took inspiration from the traditional second anniversary gift of cotton, and decided to use soft, tactile textures to give these graphics a distinct feel.